My McDonalds World

My McDonalds World

Mobile app

McDonalds

The Project

McDonald’s Spain approached us with a tall order: create an interactive digital environment for their app that would keep fans coming back for more. They needed a versatile platform capable of hosting multiple engagement campaigns throughout the year, serving up fresh content as regularly as they serve fries.

We’ve created a vibrant, living world that brings the McDonald’s brand to life in ways never seen before. This isn’t just a static background; it’s a dynamic environment that users can explore and interact with. The landscape is designed to reflect the fun and friendly atmosphere of McDonald’s, while providing a platform for various branded experiences.

Roles: 3D modeling, Animation, Rendering, Look Development.

Client: McDonalds